Jaguar’s ‘Barbie pink’ electric car leaked online 
Jaguar’s controversial new concept electric car has been leaked online – showing the vehicle in Barbie pink.
Images appearing to show the new model have been posted on X by Autocar magazine showing the sleek, low-slung vehicle with a long bonnet and wide grille.
The car, which will be officially unveiled at Miami Art Week tonight, is shown in bold pink and metallic blue.
A Jaguar spokesman said it was “aware” of the images circulating online and said the colours were “Miami Pink and London Blue.”
“Miami Pink celebrates the vibrancy of the city while London Blue, a modern take on the Opalescent Silver Blue of the E-Type, is a nod to Jaguar’s British heritage.”
However, the hot pink vehicle has drawn comparisons with the FAB 1 car driven by Lady Penelope in the Thunderbirds and the Barbie car. Others have suggested that Jaguar should be renamed Pink Panther in light of the overhaul.
The styling suggests a marked gear change from traditional Jaguar models as the British car maker prepares for a new generation of electric models.
The leaked images of the concept car features slim, LED lights and large alloy wheels. It does not have a rear windscreen, instead boasting a rear-view camera on each side.
The interiors adopt a minimalist design with an oval-shaped steering wheel, while the company’s divisive new logo is emblazoned on the front and back.
Jaguar’s new design, which is expected to form the basis of its upcoming electric GT, has already attracted ridicule online.
Some social media users have compared the car to an air conditioning unit after the company released a glimpse of the new model last month.
The concept car is at the heart of efforts by Jaguar to reverse a recent decline in sales.
Jaguar is hoping to shake off its heritage reputation – embodied by the “Jag man” stereotype – and instead target a new generation of wealthier, younger customers.
Rawdon Glover, Jaguar’s managing director, has said that people like Nigel Farage are no longer important to the brand’s vision as it pursues a “completely different audience” to its traditional customers.
