The Royal Shakespeare Company has been praised for its "outstanding contribution" to tourism.
The Stratford-upon-Avon company was given the award by tourism company Visit England which said it was a "shining light" in English tourism.
An RSC spokeswoman said the company was passionate about encouraging audiences and visitors.
The awards were given out at a ceremony in Birmingham organised by Visit England and the Caravan Club.
"Caravan Club"?
