New Poppy Appeal bond from the Coventry Building Society

[dutchman]

Coventry Building Society has launched a shorter term edition of its Poppy Bond which raises funds for The Poppy Appeal.



The short-term Poppy Bond launched on Friday will pay 3.11 per cent until 31 December 2011.

Coventry will make a donation of 0.1 per cent of the total funds invested in the new Poppy Bond.

So far the Coventry has raised £3.8m through its partnership with The Royal British Legion since its launch in 2008.

Colin Franklin, sales and marketing director at the Coventry, said: "Coventry has a reputation for listening to customers and being quick and responsive in meeting their needs.

"With feedback suggesting that a shorter term version of our Poppy Bond would be welcomed, we felt that by extending the range we could help our members and maximise our support for the Poppy Appeal."