The vibrant new uniform which will be worn by volunteer city hosts to welcome people to Coventry for the UK City of Culture year have been unveiled
The first 50 will be deployed on Monday, May 17, and residents and visitors to the city will not be able to miss them in their blue, black and white outfits that perfectly capture the Coventry 2021 brand.
The outfits – a polo shirt, long-sleeved zip top, jacket and cap – were inspired by designs by students on Coventry University’s graphic design and fashion degree courses.
As well as those items, City Hosts will also be given a drawstring bag, lanyard, hi-vis jacket, water bottle, pen, notepad and clear face mask.
The polo shirt, long-sleeved top, lanyard and drawstring bag have all been made using 100 per cent recycled material – with the polo shirt alone preventing up to six plastic bottles entering the world’s oceans. It fits in with Coventry’s vow to be the greenest UK City of Culture to date.
More than 2,300 people have already signed up to be City Hosts and the organisers are hoping to have 5,000 enlisted over the course of the year which begins tomorrow.
City Hosts will perform a variety of roles in Coventry and Warwickshire, which include providing a friendly welcome and supporting audiences to navigate around the city. They will be present at key transport hubs to provide an initial welcome and a farewell to visitors, while others will provide information on artworks and events.
Martin Sutherland, Chief Executive of the Coventry City of Culture Trust, said: “The City Hosts look fantastic in their uniforms and will provide a distinctive and bright welcome to audiences and visitors to Coventry.
“We can’t wait to see them deployed across the city and, as we open up more and more, at major events throughout our year.”
