Celebrity Big Brother's live final was seen by 2.5 million people (11.4%) on Channel 5.
Friday's (February 6) show, which saw Katie Price crowned winner ahead of Katie Hopkins, peaked with 2.75 million (13.1%) at 10pm and was seen by nearly 200k on Channel 5+1.
It was followed by Celebrity Big Brother's Bit on the Side, which was seen by an average audience of 1.19 million (11.4%) at 10.50pm.
BBC One's Six Nations Rugby was the evening's highest-rated show. The game between Wales and England was seen by an average audience of 7.31 million (31.4%) from 7.30pm.
An average audience of 4.3 million (2.2%) watched The One Show at 7pm, while 3.39 million (24.1%) tuned into The Graham Norton Show at 10.35pm.
Over on ITV, Benidorm entertained 3.53 million (14.5%) at 9pm, while The Martin Lewis Money Show was seen by 3.5 million (15.4%) at 8pm.
The Big Allotment Challenge was BBC Two's highest-rated show of the evening, playing to 1.32 million (5.4%) at 9pm.
It was preceded by 1.17 million (5.2%) for Mastermind at 8pm and 1.03 million (4.2%) for Food and Drink at 8.30pm. Rhod Gilbert vs Kilimanjaro rounded things off with 920k (4.6%) at 10pm.
On Channel 4, The Jump entertained 1.45 million viewers (6.2%) at 8pm, followed by 1.05 million (4.3%) for 8 Out of 10 Cats Does Countdown and 870k (5%) for The Last Leg.
With an average audience of 802k (3.4%), ITV3's 8pm showing of Agatha Christie's Marple was among the highest-rated multichannel shows.