'The Apprentice' bounces back on Wednesday night

The Apprentice bounced back slightly from last week on Wednesday, overnight data reveals.



The BBC One competition was up by around 250,000 viewers to an average 5.35 million (20.9%) at 9pm. BBC Two's You're Fired gathered 2.20m (10.5%) at 10pm.

On ITV, I'm a Celebrity... Get Me Out of Here! easily topped the night, dipping by around 200k from last Wednesday to 7.77m (32.0%) at 9pm (563k/3.7% on +1). Earlier, Surprise, Surprise entertained 3.53m (15.1%) at 8pm (99k/0.4%).

BBC Two's MasterChef: The Professionals appealed to 3.06m (13.9%) at 8pm, followed by Great Continental Railway with 2.00m (7.8%) at 9pm.

On Channel 4, Posh Pawn brought in 1.34m (6.1%) at 8pm, while Liberty of London attracted 838k (3.3%) at 9pm (175k/0.9%).

Channel 5's Gibraltar: Britain in the Sun was seen by 889k (4.1%) at 8pm, followed by Benefits Britain with 1.34m (5.2%) at 9pm (156k/0.9%).

On the multichannels, ITV2's I'm a Celebrity... Now! interested 604k (5.0%) at 10.30pm. Sky1's Champions League coverage scored 588k (2.5%) at 7.30pm.